Thursday’s Goodies
From Jacquie:
Women are more likely to share information on online community sites as opposed to social networking sites.
It’s been awhile since we’ve talked about Netflix and since everyone is all steamed up about the CRTC letting service providers meter usage I thought this article was fairly interesting. Basically, Netflix wants ISP providers to foot some of the bill for video streaming, it’s only fair right? Providers are saying NO WAY so Netflix is getting ready to flex some muscle – releasing a list, in order of “the best, most-consistent high speed Internet for streaming Netflix.” Could be embarrassing for some of the providers at the bottom of the list…
Speaking of streaming video. CLickZ Experts wrote this little diddy about the Highs and Lows of Advertising in Online TV.
From Zac:
It’s been entertaining watching the drama of Google’s very public, $6 billion purchase attempt of Groupon unfold and result in them launching their own competitor in Google Offers. There is talk of a revised revenue sharing schedule, but it will be interesting to see if they maintain the standard 50/50 commission split of most competitors.
From Alexander:
Hulu may be having some problems with its content partners, as there are disagreements regarding ad revenue among the suppliers. This may become more of an issue as online video competes with traditional TV for content and advertising dollars. Hulu is not available in Canada, and may never be an affordable option, as Canadian ISPs are currently trying to ensure that viewing TV online is not a viable alternative to their archaic packaged TV subscriptions.
From Shannon:
The IAB puts on some really fantastic courses and seminars. These are great for a wide variety of people from agency professionals, to client side, and publishers. I’ve been to a number of them, and have always walked away pumped to be a part of such an amazing industry.
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